40% Boost Conversion was Made Possible with Bulk Real Estate Image Editing for Property Marketing Company in England

Real Estate Image Editing at Backoffice Pro

Backoffice Pro (BOP) provides back-office support to the real estate image editing needs of the global property marketing companies and real estate photographers from various countries. We support the influx of image editing requirements to take away the load of the in-house team. With an “eye for design,” our editors deliver images with unparalleled quality.

Meet the Client – Leading Property Marketing Company in Surrey, England

Established in 2013 with the collaboration of two renowned freelance photographers, the client gained a surmounting reputation in architectural photography and a leading name in property marketing. Based in Surrey, the south of England, they work with property developers, real estate agents, architects. They believe that a proper blend of continuous hard work, passion, and a dedicated team of photographers, floor planners, image editors had led them to their success. They take pride in providing exceptional quality in photography and videography with precise floor plans and EPCs. Working closely with each of their clients, they deliver the best-in-class service with unmatched quality.

Objective Behind the Real Estate Image Editing Requirement

The major goal behind the project was to support the bulk real estate image editing requirement within the targeted timeframe.

Client’s Challenges Before Hiring BOP for the Project

The client had a bulk requirement of real estate image editing for the interiors and exteriors of commercial and residential buildings. The process involved multiple steps, and the desired output needed to be meticulous. They chose Backoffice Pro as their partner to support their ongoing requirements of real estate image editing.

Solution on Real Estate Image Editing at BOP

Backoffice Pro devised a custom approach and a delivery plan with three schedules – Premium ( within 16 hours turnaround time), Fart track (within 12 hours turnaround time), and Standard (within 24 hrs turnaround time). Once we received the raw images in .dng formats, a team of two editors started with white balancing, shadows and highlight adjustment, color correction, lens distortion correction. The subsequent steps were sharpening and level adjustments, noise reduction, brightness & contrast adjustment. We completed the whole project deploying Lightroom.

Initially, the project surfaced a few challenges, such as the strict turnaround time understanding the lightroom presets. However, with clear discussion on requirements, we overcame the challenges while they preferred to stick with two editors from our team.

Real Estate Image Editing Project Outcome

They received 800 high-quality images per day that boosted their property sale conversion to 40%

Hire Backoffice Image Editors to Support the Influx of Editing Requirements

Outsource your real estate image editing requirements to us to get bulk images edited within the scheduled timeframe for seamless business continuity. Contact us to know more about our real estate image editing services and how we can help you with your requirements.

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