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Outsource Brand Research Services

Backoffice Pro (BOP) assists research agencies with their brand research projects by taking charge of the time-consuming data collection tasks, continuous brand monitoring, and end-to-end project management. Well versed with the advanced software tools and research platforms, the brand research services team at BOP helps in translating the online image of a brand into actionable data.

1000+

CLIENTS

20+

INDUSTRIES

20+

COUNTRIES

250+

DEVELOPERS

BOP’s team of analysts analyzes collected data to understand the target consumers and provides exhaustive information to develop a detailed launch strategy. Additionally, our research team assists in brand research post product/service launch to help in the brand asset development process. With a flexible engagement model, BOP offers to source its services or analysts periodically or continually based on the client’s requirement.

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MEET OUR EXPERTS

BOP’s Brand Research Skillsets

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Our Experienced Brand Research Analysts Team

Ability to use social platforms as valuable research tools and understanding their importance in successful brand research.

Degrees in marketing, sales, behavioral sciences, business, communications, advertising, and other related fields.

An average of 3-5 years of working experience in market research and brand development.

Exposure to both qualitative and quantitative analysis, as well as the ability to synthesize inputs from multiple data sources.

Expert in developing logic chains of data collection and market monitoring, supporting practical conclusions and recommendations.

Experience working with clear KPIs, tracking complex, interconnected metrics.

Strong understanding of market research, competitive landscape analysis, customer insight mining, situation analyses, competitive evaluation, SWOT analysis, and brand identity analysis.

Highly experienced in traditional, proprietary, and new research methodologies which allow researchers to unearth data and translate it into compelling insights.

Get Pricing Details Tailored to Your Need

Social Intelligence & Brand Research Services

Explore our comprehensive range of specialized services aimed at enhancing your brand's market presence and effectiveness through detailed analysis and strategic insights.

Social Intelligence
Brand Localization Support
Marketing Campaigns ROI

Social Intelligence

Our skilled analysts pay specific attention to the people and conversations that matter; making sure to carefully track online reputation, penetration, and advocacy.

Brand Localization Support

We assist our clients in developing strategies based on competitive insights by facilitating a clear understanding of the brand’s target audiences, growth, business opportunities, and technology landscapes.

Marketing Campaigns ROI

Our market research team monitors the entire cycle of marketing campaigns and accurately tracks the metrics on all media channels including brand awareness, growth, customer responses, etc.

Brand and Market Mapping

Our teams analyze the relationship between brands and brand characteristics. We identify which characteristics define the brands by plotting multiple brands available in the market on a brand map.

Brand Monitoring Research

We offer quantitative and qualitative research focused on brand awareness, recognition, relevance, unique value, consumer perception, competitor offerings, brand equity, consumer buying behavior, and brand trust.

Marketing Support

We at Backoffice Pro offer a wide range of marketing support services including audience segmentation, brand positioning, brand perception, and brand identity research.

Brand Monitoring Research
Marketing Support
Brand and Market Mapping
Case studies

Success Stories

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CASE STUDY

US Based Chemical Engineering Company Used Backoffice Pro Expertise to Extract 145,000 Abstracts In 75 Days

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CASE STUDY

European Precision Instrument Manufacturer Turned To Outsourcing to Get Exceptional Market Research Services

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Brand Research Services

Benefits of Outsourcing Brand Research Services to BOP

Continuous Monitoring

Continuous monitoring of brand positioning and measures of success ensure key stakeholders have the updated feedback required to form a clear understanding of marketing initiatives.

Documentation and Reporting

Monitoring, documentation, and reporting of the outcomes of marketing campaigns.

Cost-Effective Solutions

By outsourcing to Backoffice Pro, our clients no longer need to concern themselves with maintaining expensive market research infrastructure.

Comprehensive Tools

As an all-in-one destination, we offer a range of diverse tools and methods, from social media monitoring to focus group conferencing, all of which are put together into detailed reports.

Expertise

Having worked with several brand research agencies across the globe, we bring valuable and varied expertise to each new project.

Flexible Services

Our services are completely flexible, and we offer FTEs, dedicated teams, and on-demand hourly service.

Testimonials

Voice of Success

As a leading business process outsourcing services provider, we always deliver results. Here's a testament to our commitment and competence, straight from the voices that matter the most - our valued clients.

Testimonial Quote

Thanks to the team for a professional edit to my real estate image - my client was very happy with the outcome of this retouch and clone. My instructions were interpreted very well and the execution was very good with an extremely quick turnaround.

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Paul Laurie

Photography Company, UK

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I was looking for someone to restore an image of my great uncle in his military years, Suman has done a fantastic job in the restoration and provided me with 2 versions of the restored image and was also extremely efficient! I highly recommend Suman at BackOfficePro for any image restorations you may need

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Ryon

New Zealand

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I was very happy with the photo editing services provided by Backoffice Pro. They followed my detailed 6 point instructions and the finished product was exactly as I wanted it to be. Customer service is very good and response time is very fast.

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IT Professional

Energy Services industry

Let BOP’s market research experts assist you in tackling your next brand research project.