The client is a Fortune 500 company in hybrid cloud data services providing data management. Data is an indispensable factor in any organization. Whether it is driving the present organization in a better direction or developing new capabilities or making a transformation with cloud storage, the availability of correct data at the right time is a step towards the success of an organization. The global leader is headquartered in Sunnyvale, California; they offer cloud data management solutions and on-premises environments.
The client wanted to get helped in a competitive analysis study for the emerging players in the cloud storage domain in the market. They were looking for an outsourcing partner who had deep expertise in market research, competitive analysis with the capability to complete the project within the deadline. They approached BOP and got a tailor-made solution for their requirements
Initially, the challenge was to meet the complex requirement of getting a competitive analysis on the cloud players. Most of the companies were a start-up, so it was very difficult to find data. However, with our experts, we met the challenges with a high level of expertise.
After a close look at the requirement, we had devised a customized solution to attain a successful result Cloud data service category:
We created a Cloud data storage.
Followed with a SaaS backup.
We did cloud sync along with cloud security in Kubernetes, Microservices, Containers.
With the above steps, we did a competitive analysis in terms of the following points:
Number of customers
Growth
Financial Analysis
Decision-makers
Number of resellers/partners with names
Market penetration reports
Upcoming product launches, new markets
The major benefits the client received was the track of emerging players (competitors in the market), which helped them define their strategies while saving time as a cost.
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